November 2, 2025

Industrial AI Starts with Context - Not Hard ware

Many manufacturers are facing a tough question: “Can we scale AI if our instrumentation is outdated?”

It’s a fair concern.

Some industrial sites have been around since the 1950s, and in many cases, the instrumentation is just as old.

Think about a large oil & gas refinery or chemical plant. These facilities may run with hundreds of thousands of instruments per site.

Replacing or upgrading every sensor, transmitter, or control valve to get “AI-ready” seems like an impossible (and expensive) task.

𝐓𝐡𝐞 𝐠𝐨𝐨𝐝 𝐧𝐞𝐰𝐬?

You don’t need to start by replacing everything.

Traditionally, industrial instrumentation has served two core purposes:


1. 𝐏𝐫𝐨𝐜𝐞𝐬𝐬 𝐜𝐨𝐧𝐭𝐫𝐨𝐥 — maintaining the desired output or state of a system.
2. 𝐑𝐢𝐬𝐤 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 — ensuring safety, compliance, and operational integrity.

Instruments were installed based on immediate operational needs.

If a system didn’t require pressure data for control, a pressure transmitter simply wasn’t added.

At the time, that made perfect sense.

But today, as manufacturers aim to optimize performance and leverage machine learning, the need for richer, more comprehensive datasets has grown.

Unfortunately, those legacy instrumentation strategies weren’t designed for that.

𝐒𝐨 𝐰𝐡𝐚𝐭’𝐬 𝐭𝐡𝐞 𝐩𝐚𝐭𝐡 𝐟𝐨𝐫𝐰𝐚𝐫𝐝?

Leading industrial teams are shifting focus up the data stack, starting not with new instruments, but with contextualization.

Instead of trying to “fix” all the raw data at the source, they’re building a semantic layer that gives existing data meaning and structure.

This allows teams to:
⇨ Understand the relationships between data points (e.g., level, pressure, flow).
⇨ Model system behavior without new hardware.
⇨ Feed contextualized data into AI and ML systems for actionable insights.

It’s a pragmatic way to unlock value without a full rip-and-replace.

Kudzai Manditereza

Founder & Educator - Industry40.tv

Kudzai Manditereza is an Industry4.0 technology evangelist and creator of Industry40.tv, an independent media and education platform focused on industrial data and AI for smart manufacturing. He specializes in Industrial AI, IIoT, Unified Namespace, Digital Twins, and Industrial DataOps, helping digital manufacturing leaders implement and scale AI initiatives.

Kudzai hosts the AI in Manufacturing podcast and writes the Smart Factory Playbook newsletter, where he shares practical guidance on building the data backbone that makes industrial AI work in real-world manufacturing environments. He currently serves as Senior Industry Solutions Advocate at HiveMQ.