November 2, 2025
November 2, 2025
While no one was looking, the publish-subscribe architectural pattern turned IoT communication on its head.
And today, it is the de facto model of data exchange in IIoT.
Its popularity stems from its ability to create flexible, scalable, and resilient architectures.
Let's explore some of its characteristics.:
𝐃𝐞𝐜𝐨𝐮𝐩𝐥𝐢𝐧𝐠 𝐨𝐟 𝐂𝐨𝐦𝐩𝐨𝐧𝐞𝐧𝐭𝐬:
Publishers and subscribers operate independently, allowing for flexibility and scalability. Changes to one component don't affect the entire system.
𝐍𝐨𝐧-𝐃𝐢𝐬𝐫𝐮𝐩𝐭𝐢𝐯𝐞 𝐈𝐧𝐭𝐞𝐠𝐫𝐚𝐭𝐢𝐨𝐧:
Components can be added, updated, replaced, or scaled independently, without necessitating changes or downtime in other parts of the system.
𝐇𝐨𝐫𝐢𝐳𝐨𝐧𝐭𝐚𝐥 𝐒𝐜𝐚𝐥𝐚𝐛𝐢𝐥𝐢𝐭𝐲:
It's easy to add more message broker instances to handle increased loads without the need to modify the architecture or other services.
𝐅𝐚𝐮𝐥𝐭 𝐓𝐨𝐥𝐞𝐫𝐚𝐧𝐜𝐞 𝐚𝐧𝐝 𝐑𝐞𝐥𝐢𝐚𝐛𝐢𝐥𝐢𝐭𝐲:
If a component fails, the asynchronous nature allows the system to continue functioning by queuing messages to be processed when the service is restored.
𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐭 𝐃𝐚𝐭𝐚 𝐃𝐢𝐬𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧:
Subscribers receive only relevant data, reducing network load and processing demands, important in data-intensive IIoT settings.
𝐈𝐦𝐩𝐫𝐨𝐯𝐞𝐝 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞:
Systems can continue their operations without waiting for a response, ensuring that resources are not idly waiting and thereby improving utilization.
Kudzai Manditereza is an Industry4.0 technology evangelist and creator of Industry40.tv, an independent media and education platform focused on industrial data and AI for smart manufacturing. He specializes in Industrial AI, IIoT, Unified Namespace, Digital Twins, and Industrial DataOps, helping digital manufacturing leaders implement and scale AI initiatives.
Kudzai hosts the AI in Manufacturing podcast and writes the Smart Factory Playbook newsletter, where he shares practical guidance on building the data backbone that makes industrial AI work in real-world manufacturing environments. He currently serves as Senior Industry Solutions Advocate at HiveMQ.